So what is Launch Jacking?
The idea behind Launch Jacking is to get as many visitors as possible to your “product review” and in turn direct those visitors to your product affiliate link and receive payment for anyone that purchases through your link. Oh you noticed the “product review” did you. Well that is the central part of the Launch Jacking technique. Don’t let it frighten you, I will explain this a shortly.
When done the right way, you have to have really bad luck to NOT make money online with launch jacking. The strategy is almost too easy. Fortunately for you, it is vastly underutilized and misunderstood.
Launch jacking requires you to be one step ahead of the competition so that when the opportunity arises, you are more than ready to pounce on it. If you are a smart, forward thinker with a keen eye, you will literally MAKE IT RAIN CASH with launch jacking. How do you determine whether you’re smart enough or not? Well, the general rule of thumb goes like this – if you have to ask, you probably aren’t! LOL.
This $10k In 22 Days Workshop by Jono Armstrong (arguably the king of Launch Jacking) goes into detail on how to launch jack.
Let’s get down to the nitty gritty ?
In order to succeed in Launch Jacking you will need the following as a minimum
- A product to promote
- A review of the product
- A way to get visitors to your review
Lots of Internet Marketing products are launched every single day. In fact, this is NOT just limited to digital products in the IM (Internet Marketing) Niche – you can use the Launch Jacking Method with physical, digital & service products in areas such as Personal Development, Dating, Weight Loss and Fitness, Dieting and even cosmetics when the audience and hype is big enough.
As I’ve said before, the idea is to get as many visitors to your “sales page” as possible
Anyway, Launch Jacking means achieving a very high ranking (preferably number 1) in search engines such as Google and/or Youtube for the search query of a certain product that has just been launched, or is in the process of being launched. You literally hijack the search engine results for that particular term! As a result, you can generate a TON of traffic to your review and your bank account can explode in a matter of hours!
Here’s an example to help you better understand:
Imagine that a product named SUPER-COMMISSION-MACHINE is going to be launched within a month. Of course, you have to be on the lookout for new product launches all the time. Spending less time on Netflix should do the trick. ?
So here’s what you do – You begin to work on setting up the launch jacking infrastructure for that product 3 to 4 weeks prior to the actual launch. Obviously, there will be a lot of buzz about this new product before, during and just after the launch. However, there will be a lack of credible info since the product is brand new.
This is when you come into the picture – you have already set up a website and have gathered all the available information regarding the product. You’ve done everything you can to achieve the top rankings for that product name on Google. So, depending on the buzz behind the product – the search engines send tens of thousands (if not more) of people to your site in a matter of hours and you earn astronomical sums of money. Personally, I have earned up to six figures in a week through some clever launch jacking & that is more than most people make in 2 or 3 years, so yes – it’s quite profitable!
Here is my launch jacking crash course that can help you to earn $1,000’s overnight!
1) Look out a product that is worthy of your time.
A good way to do this is to remain active on forums and to keep track of the top marketers and product creators in the industry.
I generally use MunchEye, and JVNotifyPro from this list to find products to promote
2) Buy a Domain Name & Hosting
Do this as early as you can. I recommend D9 Hosting as you can purchase AND host the domain on the same account. Although beyond the scope of this post, you should bear in mind branding. Whether this is based around you as an individual or around a “business name”.
3) Start building your website review around the product.
Talk about the technologies being used in the product, the creators, product features, company history etc. Do your research and provide as much accurate info as you can. Contact the product owner if you can, and ask for review access to the product if at all possible. Shoot, if you want to be brave – ask them if you can interview them on Google hangouts or skype. Record the interview and upload it to your youtube channel and embed it on your review site! This will build HUGE authority for your site, as you now KNOW the product creator and have that real inside scoop!
Remember, there is a shortage of info before and during the launch as the product is yet to be reviewed and rated. So you will have to conduct some solid research if you hope to have some credibility. If you are not great at writing or do not have the time – hire a writer – fiverr.com is an excellent starting point!
4) Create an account with aweber, getresponse or some another similar auto responder service.
Start building a subscribers list by offering something valuable such as a free analysis, eBook, report or coupon/offer etc. If you already have a list of subscribers, send them an email and a free gift to get them excited about the product launch.
5) Create a couple of YouTube videos about the product.
These will probably be just teaser trailers to funnel people in to your website. Familiarize yourself with the concepts of video SEO to ensure that your videos rank high for the pertinent search terms.
There are quite a few video programs available but one that is very easy to use is screencast-o-matic which has a FREE version that allows you to create a 15 minute video.
6) Create a facebook page for the product.
You can dabble in other social media platforms as well. Post stories that have the potential to go viral. Write press releases, guest posts, get the ball rolling – you need to gather momentum for a successful launch jack!
7) Last but not least
create multiple high quality back-links to your website. As I DON’T have a epic post on backlinks yet, I defer to BackLinko
You want to put these at the right places on your review and earn colossal sums of money. I add mine 3-4 times WITHIN the review itself, including at the very end just above my bonus offer.
9) Repeat steps 1 to 8 all over again.
This concept of launch jacking is so damn profitable that it should be illegal!
OK, seems pretty straightforward but there is a catch! Not ALL products that are launched online are any good. Most are mediocre at best – so what should you do in such cases? Are these products worth launch jacking? Should you trick people into buying worthless products?
There ARE definitely a enough good products out there, you just have to know where to look and what to look for and where to look for them.
In my opinion, every big product is worth launch jacking as a launch presents a unique opportunity to drive humongous amounts of traffic to your website. If the product sucks, say that it sucks and you provide a better alternative. You can simply offer them free training, via your email list, or you can refer them to another product you positively reviewed before.
Warning: Do NOT just create fake reviews like a certain ‘affiliate marketing training’ course teaches, in order to call the product a scam and recommend another product as your “#1 choice”. In fact, most vendors will blacklist you if you undertake such practices as “negative reviews” or “scam statements – You HAVE been warned. If you’re going to review something, REALLY review it, contact the owners via the JV page, request access to it, don’t just create false negativity in order to promote something else.
So, What Next?
If you are really looking to take affiliate marketing seriously, check out my $10 in 22 Days Webinar